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Case Studies · 15 engagements

Documented AI visibility results
across 15+ engagements.

Every case below uses the PAVA Framework. Every metric is measured, not estimated. Brands are anonymised pending named-release permissions; three named cases launch Q3 2026.

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Featured engagements

3 of 15
B2B Professional ServicesAuthority-led
90.61%
AI brand mentions · 55.92% citations · 18.11% share of voice
How a B2B Professional Services Brand Achieved Dominant AI Mention Rate From a Near-Zero Baseline

A 12-week earned-media and entity-integrity programme that overtook two international incumbents in citation share.

11 weeks · 5 AI platforms · 245 responsesRead →
eCommerceFull PAVA
1,119%
AI traffic growth (YoY) · 68.97% brand mentions · 8.42% share of voice
How an eCommerce Brand Rebuilt Its Discovery Channel Around AI Search

Product-page citation strategy outranked competitors with higher raw citation counts through ranking stability.

YoY · ChatGPT, Gemini, Perplexity + GA4Read →
B2B ServicesAmplification-led
2,971
AI-referred sessions in 90 days · 56.67% mention rate · 113 key events
How a B2B Brand Turned AI Visibility Into a Measurable Traffic Channel

Compressed 90-day five-layer build produced CFO-defensible event data from AI-referred sessions.

90 days · 5 AI platforms + GA4Read →

All cases

12 engagements
B2B ElectronicsPerformance
157.77%
AI session growth (YoY) · 10.29% share of voice · 40.56% mentions
Specification-Heavy Catalogue, Engineered for AI Comparison Queries

Trade-publication authority converted into AI Overviews and Gemini visibility through standardised specification taxonomy.

YoY · 4 AI platforms + GA4Read →
Interior DécorPerformance
19.78%
Share of voice · 66.67% mentions · 47.13% citations
Commercial Interior Décor Brand Wins the Architect & Procurement AI Conversation

Five-platform citation consistency across specification-style queries — 116 mentions vs competitors at 17–42.

12 weeks · 5 AI platforms + GA4Read →
EducationPerformance
51.05%
Website citation coverage · 12.47% SOV · 56.32% mentions
Five-Platform AI Visibility for a Regional Education Brand

Balanced platform presence engineered for a long-cycle enrolment journey across ChatGPT, Gemini, Perplexity, AI Overviews, Google AI Mode.

12 weeks · 5 AI platforms · 38 promptsRead →
B2B ServicesPerformance
54.17%
AI mention coverage · 78 / 144 responses · 2.37 avg AI rank
Granular AI Visibility Evidence Across 130 Tracked Prompts

Sales-enablement-grade measurement framework — every prompt the brand wins, contests, or loses, identified by name.

12 weeks · 5 AI platforms · 130 promptsRead →
Healthcare / AestheticsFoundation → Performance
9.33%
Share of voice (5.4% → 9.4%) · 52% mentions · 117 → 1,046 brand mentions
Aesthetic Clinic Captures Local-Category AI Share Ahead of Incumbents

YMYL-grade authority programme engineered before the local market recognised the AI discovery channel existed.

2 months · ChatGPT, Gemini, Perplexity, Google AIRead →
Education / KnowledgePerformance
23.04%
AI Share of Voice (#1 in cohort) · 62.96% mentions · +12,507% YoY AI sessions
Knowledge-Led Education Brand Translates Faculty Depth Into AI Citations

Existing intellectual capital made extractable and citable without diluting underlying content depth.

12 weeks · 5 AI platforms + GA4Read →
eCommercePerformance
82.86%
AI brand mentions · 8.86% SOV · #1 vs 5 competitors
Winning AI Citation Share Without Leading on Google Rankings

Strategic thesis validated: AI citation share is engineerable independently of Google ranking position.

12 weeks · 4 AI platformsRead →
eCommerce · Contact LensesPerformance
1,186%
AI-driven session growth · Product-page citations · US market
Product Pages Cited Directly by AI in the Transactional Moment

Brand-level mentions are easier; product-page citations are more durable. We engineered the latter.

YoY · ChatGPT, Gemini, Perplexity + GA4Read →
Architectural ServicesPerformance
99
AI citations from zero baseline · +12,800% YoY traffic · +21,800% events
From Zero to 99 AI Citations Across Five Platforms

Nine-month full-PAVA build from absolute zero entity recognition — citation curve flattens into compounding maintenance.

9 months · ChatGPT, AI Overviews, Gemini, Perplexity, CopilotRead →
Multi-SectorContent-led
290%
More clicks · 457% more impressions · +15 average search position · 18.11% SOV
Precision Over Volume: AI-Aware Content Without Higher Output

Proof that fewer, better, AI-optimised pieces beat volume — restructuring content economics permanently.

YoY · Search Console + AI surface monitoringRead →
Multi-SectorPerformance
1,966
Key events from AI-referred users · +406% events from ChatGPT alone
Proving AI Traffic Converts: 785 ChatGPT Users, +406% Event Growth

Multi-platform attribution system isolates AI-referred conversion behaviour end-to-end — channel credibility unlocked.

6 months · 6 AI platforms + GA4Read →
eCommercePerformance
531
New AI citations in 4 months · 53.6% ChatGPT SOV vs competitor at 24.2%
Source Ecosystem Coverage Established Before Competitors Recognised the Channel

Targeted GEO programme built source ecosystem coverage across five platforms — first-mover advantage compounding.

4 months · AI Overviews, ChatGPT, Perplexity, Gemini, CopilotRead →
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